Privacy Policy — Balance Personal Health

Effective date: 15 August 2026

The Balance Group Co Ltd (“Balance,” “we,” “us,” or “our”) operates Balance Personal Health, a private wellness application used by a limited number of authorised Balance members.

This Privacy Policy explains how information obtained through the WHOOP API is collected, used, stored and protected.

Information we collect

With the user’s authorisation, Balance Personal Health may access:

  • WHOOP profile information

  • Body measurements

  • Recovery information

  • Sleep information

  • Physiological cycles and strain

  • Workouts and activity information

  • Heart rate, heart-rate variability and other measurements provided by WHOOP

  • Authentication information required to maintain the authorised WHOOP connection

How we use information

WHOOP information is used only for private wellness review, analysis and personal health insights for authorised users.

It is not used for advertising, employee monitoring, insurance decisions, automated employment decisions or unrelated commercial purposes.

Balance Personal Health does not provide medical diagnosis or treatment. Users should consult an appropriately qualified healthcare professional regarding medical concerns or decisions.

Sharing of information

We do not sell, rent or use personal health information for advertising.

Information is not disclosed to unrelated third parties unless:

  • The user has consented;

  • Disclosure is required by law; or

  • A service provider requires limited access to operate or secure the application and is subject to appropriate confidentiality and data-protection obligations.

Data storage and security

Information is stored in access-controlled systems intended only for authorised users. Reasonable administrative and technical safeguards are used to protect personal information.

WHOOP authentication credentials and tokens are treated as confidential and are not intentionally disclosed publicly.

Data retention and deletion

Information is retained only for as long as it is reasonably required for the purposes described in this policy.

A user may disconnect their WHOOP account at any time. Disconnecting the account stops future collection but may not automatically delete information previously collected.

Users may request access, correction or deletion of their stored information by contacting us at the email address below.

User choices

Participation is voluntary. Users may withdraw their authorisation through the application or their WHOOP account settings, where available.

Changes to this policy

We may update this Privacy Policy if the application or its data practices materially change. The current version will be published on this page with its effective date.

Contact

For privacy questions or requests concerning personal information, contact:

The Balance Group Co Ltd
Email: graeme@balancevillas.com